Brown, Virginia

Start date:
October 2017
Research Topic:
Neuroscience in business
Research pathway:
Research Supervisor:
Dirk Lindebaum
Supervising school:
Cardiff Business School,
Primary funding source:

My research focuses on neuroscience and organisational behaviour, and particularly how research from the neurosciences is being applied within organisational settings. Although there is a dearth of empirical research directly addressing the contribution that neuroscience can make to our understanding of organisational behaviour, and our ability to effectively intervene to bring about behavioural change, enthusiasm for it is running high, both in the academy and amongst practitioners. A range of potential implications arise from this, ranging from the ethical to the commercial, and including questions about the underlying validity and generalisability of some neuroscience research. My research will seek to understand why neuroscience holds such an appeal and what contribution it can legitimately make to management and organisational science.